We’re creating technology to build a more connected, inclusive world
The Tuesday Company sprang into being in the immediate aftermath of the 2016 presidential election.
Our co-founders include top field staffers, world-class technologists, successful digital activists, and highly trained client relationship professionals. Following November 8, we all found ourselves asking the same question: what more could have we done?
We looked first at our processes for voter contact. The American approach to field organizing is based on a mid-20th century model, one reliant on phone-banking and door-knocking as the primary means for communication. And while a strong ground game remains essential to any successful effort, these methods fail to account for new systems by which we consume information.
The proliferation of smartphones, social media, and the internet leads us to believe that technology is the great equalizer that will help us reach more Americans than ever before. This means we need to dramatically rethink what civic engagement looks like today.
Our app Team is giving rise to a new generation of digital volunteers. Team empowers anyone who's passionate about helping build a more representative democracy to share their conviction with others. We regard personal, friend-to-friend outreach as the most impactful means of communication – and in the spirit of meeting people where they are, we know that digital and social media are where these conversations should occur.
Shifting a paradigm isn't easy, but we're up for the challenge. We believe in the efficacy of relational organizing through technology as a means to engage millions of Americans – whose voices and votes will support the causes and ideals we hold most dear.